Yes for a Healthy Future: SOCIAL GRAPHICS + ADVERTISEMENTS
Measure 108 was written and approved by a bipartisan committee and is explicit about where the money goes: The Oregon Health Plan serving 1 in 4 Oregonians and programs that help people quit smoking and vaping for good or never start in the first place.
An integral part of 108’s campaign was educating the Oregon public about the negative effects of vape and smoking. By letting our core audiences know how vape companies reach out to children and how profitable it was, we later passed the ballot measure in November. As the Lead Graphic Designer on this campaign, I did all the ads, organic social and assisted the art director with website design.
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